GameStop has been on thin ice with a lot of people for a while, but could this be the final straw for a fair amount of their consumers they still have? Earlier today GameStop employees received an email instructing them to open and remove all OnLive coupon codes allowing a free download through their cloud gaming platform. GameStop apparently had no idea about the promotion and the codes were packaged without alerting the fellows over at the retail store.
Later in the day another email was sent out telling the employees to actually pull all of the PC copies from the shelves and to place them in the back room, and to prep them for a return to Square Enix. Deus Ex also been pulled from the website, to all you console gamers, don’t worry this in no way affects you.
Gamestop confirmed to a Gamespy representative:
“Square Enix packed the competitor’s coupon with our DXHR product without our prior knowledge and we did pull and discard these coupons.”
Below is an official statement from Gamestop via their Facebook page:
Regarding the Deus Ex: Human Revolution OnLive Codes: We don’t make a habit of promoting competitive services without a formal partnership. Square Enix packed the competitor’s coupon with our DXHR product without our prior knowledge and we did pull these coupons. While the new products may be opened, we fully guarantee the condition of the discs to be new. If you find this to not be the case, please contact the store where the game was purchased and they will further assist.
Questions remain, what will the legal ramifications be? Will there even be any?